Blog Archives 18 - AI-Enriched Content Solutions | Smartvel

Why should travel companies invest in a good UX strategy?

Why should travel companies invest in a good UX strategy?

Investing in a good UX strategy can be the perfect solution to retain customers in the digital world. The online travel industry is becoming a crucial part of the travel and tourism sector. Each day users switch from offline to online and stay that way. Companies keep...
Generation Alpha Travel Behaviour

Generation Alpha Travel Behaviour

A new generation is taking its place in the travel industry. After Millennials and their indecisiveness and Generation Z’s open-mindedness, we come to Generation Alpha (those born after 2010). The group is rapidly finding its voice when it comes to making travel...
The Growing Hospitality Wellness Trend

The Growing Hospitality Wellness Trend

The concept of hospitality wellness becomes more relevant over the years as people’s desires, in regards to travelling and tourism, changed. The wellness industry has been experiencing a boom as individuals become more aware and conscious about their health and...