Sustainable Tourism or the “green revolution” is not just a trend, it has become a responsibility – a lifestyle choice for each one of us. Following the green trend means to adjust your actions to live a sustainable life and habits, that can help not only protect the...
Aviation’s ever-increasing competition and customer complexity have drawn companies’ attention to strategies. Aiming not only to surpass the competition but also to captivate customers, airlines are looking for answers in both the online and offline world....
Investing in a good UX strategy can be the perfect solution to retain customers in the digital world. The online travel industry is becoming a crucial part of the travel and tourism sector. Each day users switch from offline to online and stay that way. Companies keep...
A new generation is taking its place in the travel industry. After Millennials and their indecisiveness and Generation Z’s open-mindedness, we come to Generation Alpha (those born after 2010). The group is rapidly finding its voice when it comes to making travel...
In this modern day and age tourism is no longer a complete word without being followed by experience. Food and travel combined have been a great combo for the creation of unforgettable experiences. Now, food is being added to most of the plans. Having been named as a...
It is no secret that the airline industry is doing very well. With technology disrupting services, the smart carriers are learning to take advantage of every single touchpoint of the customer journey. The purchase of additional services along the booking process is...
