In this interview, David López, CCO at Ilunion Hotels and Jacqueline Ulrich, CCO at Smartvel, explain how their partnership is helping Ilunion innovate and offer a better customer experience to their guests.
How OTAs Are Winning the SEO Battle: Effective Strategies
The online travel industry is more competitive than ever, and OTAs (Online Travel Agencies) like Booking, Expedia, and Kayak are investing in increasingly sophisticated strategies to dominate organic search results. In 2024, the focus is on creating new pages and...