With 2022 in motion, your team is most likely full speed ahead on new projects, campaigns, and content creation. As the COVID crisis continues to develop, macro initiatives may be well underway, but the daily communication continues to be quite a labyrinth. Namely,...
From a travel industry professional’s perspective, current top priorities include reassuring travelers, encouraging bookings, and keeping them up to date with changing regulations. New travel startups fuel the reinvention of legacy travel companies, enhancing the...
More than a year since the first lockdown, tourism boards and DMO’s (Destination Management Organizations) are continuing to find their footing in this new travel landscape. While the early days of COVID-19 found DMO’s forced to rethink their messaging and...
It’s hard to believe that just over a year ago, overtourism and the sustainability of travel were focal points of the travel industry. Now, vaccine rollouts and the return of the travel economy are top of mind. Some airlines, OTAs, and destinations have...
Since first being identified in late-2019 in the Wuhan region of China, the coronavirus pandemic has spread to dozens of countries around the world, and its impact is still unknown for anyone. But, amidst the sea of difficult and dramatic news, it’s important to...