Digital transformation in the travel industry is essential, but it can be difficult to implement. The world of technology often seems to rush – and change – at lightning speed, and focusing on specific technologies or strategies can be a daunting task. In...
We are always pointing out the value of digital content but, what kind of digital content is out there? What do digital travelers need? For some time now, the travel industry has been demanding more dynamic, personalized and contextualized content. Nevertheless, here...
