With the arrival of summer, it is almost impossible not to think about holidays. When I talk about holidays, I mean amazing beaches, spectacular scenery and unique locations around the world… every destination we dream to visit someday. In my case, I feel...
We are always pointing out the value of digital content but, what kind of digital content is out there? What do digital travelers need? For some time now, the travel industry has been demanding more dynamic, personalized and contextualized content. Nevertheless, here...
When we speak about content marketing in travel, we refer to updated, useful and interesting content, which gives the users a reason to sympathize and engage with the travel brand, follow it on social media, subscribe to the brand updates or consider a booking with...
