MICE tourism (Meetings, Incentives, Conferences, and Exhibitions) has emerged as a key segment in the global tourism industry. This type of tourism, focused on attracting business meetings, conferences, incentive events, and trade shows, has become a strategic tool...
Tourism, considered for years one of the most important economic drivers in Europe, has reached levels that are creating tensions. Cities that once welcomed millions of tourists with open arms are now facing the negative effects of mass tourism. The rise of mass...
The summer of 2024 has brought notable changes in traveler behavior and the tourism industry as a whole. Despite the significant increase in the number of people choosing to travel, the budget allocated per tourist has decreased. This phenomenon has been driven by...
The dynamics of European tourism have drastically changed in 2024. Travelers’ preferences, driven by technology and shifts in consumption patterns, have led to a boom in certain regions of the European Union (EU). Andalusia, a jewel in southern Spain, stands out...
Tourism has changed drastically in recent years, largely due to the influence of social media and influencers. From exotic locations to local destinations, an influencer’s recommendation can transform an unknown spot into a must-see for travelers worldwide. But what...
