For many travelers, great food and dining experiences are highlights of a trip. People tend to splurge on meals… For many travelers, great food and dining experiences are highlights of a trip. People tend to splurge on meals while on vacation, opting to eat at...
Every year the travel industry is marked with significant changes. In 2019 it experienced many trends that left a trace. Words such as experiences, digitalization, and behaviour were popping across all segments and raising awareness to the importance of these factors...
Aviation’s ever-increasing competition and customer complexity have drawn companies’ attention to strategies. Aiming not only to surpass the competition but also to captivate customers, airlines are looking for answers in both the online and offline world....
Every brand needs to learn how to innovate itself as the years go by. Some traditional brands have already achieved a level of awareness in marketing skills that allow them to accompany the evolution of marketing at a fair pace. However, for others, this is still a...
