Digital transformation in the travel industry is essential, but it can be difficult to implement. The world of technology often seems to rush – and change – at lightning speed, and focusing on specific technologies or strategies can be a daunting task. In...
Digital Transformation in the tourism industry is gaining relevance. With the ubiquity of Smartphones in the consumer’s life it is no surprise that gradually more tourists are booking through this device. Specifically, Smartphones are responsible for 24% of...