It is no secret that the airline industry is doing very well. With technology disrupting services, the smart carriers are learning to take advantage of every single touchpoint of the customer journey. The purchase of additional services along the booking process is...
Enhancing the customer experience and personalization have been in the travel industry players’ minds lately. With a wide variety of solutions available in the market, it’s easy to find ways to accomplish these goals at a relatively short time. Yet, there...
“It is a truth universally acknowledged that popular holiday destinations in possession of a pretty view must be in want of tourists.” Unfortunately, the popularity of some travel destinations can turn out to be a curse. This issue is aptly named overtourism, meaning...
It is understandable that what was a loyalty-driven factor then, might not be that efficient now. The transparency in prices that the travel industry experiences nowadays, makes the process of comparing and deciding shorter and smarter. On top of that, the handful of...
Instagram launched its own standalone vertical video application around a year ago and it is called IGTV. Unlike the main platform application, IGTV enables users to post longer video clips thus creating an area for a more effective video sharing. With Instagram...
